Indie Film Public Relations - Just How to Obtain Media Exposure for Your Film Launch

Many of the indie films our team has efficiently represented often had actually limited budget plans. So just how can you obtain the media to see you without investing thousands every month on public relations?

Quick Steps

Tell your tale. Whether your movie is a docudrama, sci-fi, romance, thriller or action movie, your movie synopsis needs to catch the eye and also ears of the media.

Locate your hook! The hook can be why you made the movie, any type of difficulties you experienced, or maybe the lead character or manufacturers have an excellent backstory. If it’s a docudrama, why this film will transform thinking or inform the target market. If fiction, that motivated or if it’s based on an actual ‘occasion’. The spin is the story behind your movie.

Each and every single person associated with the making of your movie has a story and an angle you can go after media.

Must Have’s.

Develop an Electronic Press Kit.

( EPK) Your electronic press set consists of a picture’s as well as videos as well as brief interviews you’re your primary actors and also crew.

While shooting you want to do off the established interviews with the cast, the supervisor and producers that can be edited for the EPK.

Have them respond to leading questions the media could ask about the film.

If your movie consists of special effects talk to the artists, or if filming in an one-of-a-kind location emphasize that in the video. These are future ‘selling’ points for media as well as movie celebration entries. You can also include a brief trailer in the EPK.

Essential: Ensure any type of music made use of in the EPK is removed for program. You do not wish to need to backtrack as well as ask media to not utilize the soundtrack.

Your Movie Summary- You can choose the length.

The lengthy run-through.

This will certainly consist of one single page which you need to make double-spaced. You can tell the tale in about 3/4 of the web page. The latter can consist of any narratives regarding the making if your movie, and why it will stick out from various other movies.

The medium run-through.

Once again, it must be a 3/4 web page long in which you summarize the film, but make it concise and to the point. The last couple of lines can be concerning the production of the movie as well as why your film is distinct.


brief run-through.

The brief run-through format ought to be no longer than half the page. Once again, 3/4 is your concise story about the movie, emphasize factors that will grab rate of interest, with the last couple of lines regarding the production as well as why the film will attract attention.

Biographies of Cast and also Team.

Your EPK consists of bios of all the key players associated with the film, from the manufacturers, authors, author, director, director of digital photography, stars and production designer. Include past job experience, for example, any kind of known films that the team became part of in the past. Anything unique that will grab the eye of the media is valuable.

Promotion Stills.

Your EPK requires great photographs, consist of the following:. Manufacturer on the set. Director with the cast. Fabulous photos of the film scenes (have the digital photographer on the collection days of essential scenes being shot). Highlight the tools used planned of the movie. Any type of key players ought to be consisted of. Keep in mind, that best pic can be used on T-shirts, caps, posters as well as other marketing products.

FAQ Section.

It is essential for your promo that you supply film event submissions, journalists, and also workshops that might be thinking about distributing your movie that you establish a most often asked Inquiry and Answer location in the EPK. Include anything that explains the movie, your objective, your target market and best success of the film.

Typically, it is about 10 concerns. Commonly media that interview you will follow this messaging, so all events being interviewed will certainly be prepared. ______________.

Quick Tips.

Media Goals.

Every filmmaker desires nationwide attention on their movie, yet you may have to develop to that, detailed. Start with local press, movie blogs, YouTube videos as well as social media. Make your own buzz, the media will call you!

Film Festivals.

If you send your movie as well as obtain approved, try to obtain a press list of who will certainly be participating in. Beginning to follow the essential journalists on social networks, after that email your EPK as well as deal meetings with your vital actors, supervisors, producer at the event. Offer them a distinct spin that will certainly grab their interest. Constantly be respectful, even if the journalist declines an initial interview with you. If the movie is getting a buzz at the festival, after that re-contact the reporter, you might get the interview.

Business Sale.

If your movie gathers a commercial sale, Netflix, HBO, DVD sales, after that you wish to reach out to home entertainment film customers/ writers. Email or send by mail the film screener, as well as follow up about a testimonial. Collect as several pals as you can to see the movie and blog post online reviews. Reach out to regional and also national journalists as well as blog writers, both big blog sites as well as tiny, as long as the target market is in your specific niche.

Find a ‘rotate’ in your film that will order interest. Indie films our firm represented we had success with rotates that landed the filmmakers on nationwide talk and home entertainment reveals as well as national print. So, it is feasible for a smaller indie film to get nationwide press!

For film PR representation feel free to contact:.

KBC Media/